Publishing Channels

Publishing Channels let you control where your products are visible and customize pricing, SKU, and stock visibility per channel.

Available Channels

Channel	Description
Web Store	Products visible on your web storefront
Mobile App	Products available in your mobile application
API Integration	Products accessible via API endpoints
Marketplace	Products published to external marketplaces (Shopify, Gomag, etc.)
Social Media	Products shared on social media platforms
Email Marketing	Products included in email campaigns

Configuring Active Channels

Organization administrators configure which channels are active from Product Settings.

1. Navigate to Profile > Product Settings
2. Scroll to the Publish Channels section
3. Check the channels you want to enable for your organization
4. Click Save Settings

Only active channels appear in the product edit form and API responses. If no channels are configured, the system defaults to Web Store and Mobile App.

Assigning Channels to Websites

Each website or integration can be mapped to a specific publishing channel.

1. Navigate to Integrations > edit a website
2. Select the Publishing Channel dropdown
3. Choose the appropriate channel (e.g., Web Store for your main shop, Marketplace for Shopify)
4. Save

This mapping allows the same platform type (e.g., two Shopify stores) to serve different channels — one as your web store, another as a marketplace.

Per-Channel Product Overrides

On the product edit page, the Channels tab shows a card for each active channel where you can set overrides.

Override Fields

Field	Description
Published	Toggle to publish/unpublish the product on this channel
Custom Price	Override the base price for this channel
Custom Sale Price	Override the base sale price for this channel
Custom SKU	Use a different SKU on this channel
Show Stock	Toggle stock visibility on this channel

Sparse Override Pattern

Overrides follow a sparse approach to minimize data duplication:

• Empty fields = the product uses its base values on that channel
• Only filled fields create an override record
• A product with identical data across all channels has zero override records

For example, if a product costs €100 and you only want a different price on the Marketplace channel (€85), just fill in the Custom Price on Marketplace. All other channels automatically use the base €100 price.

How to Set Overrides

1. Navigate to a product’s edit page
2. Click the Channels tab
3. For each channel, fill in only the fields you want to override
4. Click Save on each channel card
5. Leave fields empty to use the base product values

API Access

List Active Channels

GET /api/channels

Returns the channels configured for your organization with value, label, and description.

Filter Products by Channel

GET /api/products?channel=web

Returns only products published to the specified channel.

Product Response

Every product in the API response includes a publishing_channels array showing which channels it’s published to:

{
  "publishing_channels": ["web", "marketplace", "api"]
}