Brands
Overview
Section titled “Overview”The Brands page is your brand directory. Each brand holds a name, logo, website, description, tags, and SEO metadata, and shows how many products are assigned to it. Brands can also carry integration data so they stay linked to the matching brand on connected platforms.
Navigation
Section titled “Navigation”Sidebar: Brands
URL: /admin/brand/list
To edit a specific brand, open /admin/brand/edit/{id} — for example /admin/brand/edit/9.
Products per brand
Section titled “Products per brand”Every brand shows a product count — how many products are assigned to it. The count appears in the Products column of the brand list and again on the brand’s edit page, so you can see a brand’s catalog size at a glance and spot brands with no products.
Stored fields
Section titled “Stored fields”| Field | Description |
|---|---|
| Name | Brand display name |
| Slug | URL-friendly identifier (generated from the name if left blank) |
| Description | Free-text description of the brand |
| Logo | Brand logo image |
| Website | Official brand website URL |
| Tags | Free-form tags for grouping and filtering brands |
| Active | Whether the brand is active |
| Meta title / Meta description | SEO metadata stored on the brand |
| Integration data | Per-platform identifiers and sync metadata |
Logo handling
Section titled “Logo handling”A brand logo can be added in two ways:
- Upload a file (JPEG, PNG, GIF, or WebP, up to 2 MB) — MicroPIM stores it on the CDN, with local storage as a fallback.
- Pick from the media library — reuse an image you already have.
When a brand is pulled from a connected platform, its logo URL comes straight from that platform.
Integration data
Section titled “Integration data”Each brand can store integration data — a per-platform map that links the MicroPIM brand to its counterpart on an external system. For a synced platform, MicroPIM keeps the platform’s brand ID and the last synced time, so pushes and pulls always target the right brand.
How brands are created
Section titled “How brands are created”- From connected platforms — when you sync or import products from an integration (such as Gomag, Shopify, Wix, or Merchant Pro), MicroPIM finds or creates a brand by name automatically and links it to the platform. Platforms that support it can also pull the full brand list.
- Manually — add a brand yourself from the Brands page.
Actions
Section titled “Actions”- Add Brand — create a new brand
- Edit — update a brand’s name, slug, description, website, logo, tags, and active state
- Search — filter the brand list by name
- Delete — remove a brand (only when it has no assigned products)
Related
Section titled “Related”- Categories — organize products into a category tree
- Add Product — assign a product to a brand
- Images & Video — manage brand logos and product imagery
- Integrations — keep brands in sync with connected platforms